With this Human Resources bureau we worked on a series of budget-friendly animated intros/videoexplainers to introduce their video-tests, with the intention to, not only explain how to answer the tests, but to put the candidates more at ease.
So we divised the intros with a very informal, rather goofy look, light and with a rough finish, to enphasize that the test didn’t have “right or wrong” answers, and to encourage the candidates to fill their tests as candidly as possible.
Here two examples: